• Blog | Joanna Kinsman
  • Celebrity Leverage

    I recently finished Jordan McAuley’s book, Celebrity Leverage, which I’ve been recommending to business owners left and right as an invaluable resource to maximize the celebrity-driven society we live in. Especially having moved to LA this spring, I’m understanding the importance of celebrities to a brand, as well as the impact it can have. Having […]

  • Blog | Joanna Kinsman
  • Turn on Your Subscribers

    Tonight I posted that I was about to reach 1000 subscribers to my “business” Facebook profile – woohoo! But what does that even mean? By manually setting this feature, you are allowing people who aren’t your friends to still see what you’re posting. I receive hundred of friend requests a month on that account – […]